ALEX WASSABI, BRENT RIVERA, AND NAZ CONFIRMED IN FIRST ROUND OF FEATURED CREATORS TO ATTEND FIRST EVER VIDCON ABU DHABI IN MARCH 2020

VidCon Abu Dhabi reveals first 12 Featured Creators including international digital stars

First glimpse at Industry Track with insightful sessions on growing your YouTube audience and effective brand building on TikTok

Tickets available at www.ticketmaster.ae

14/01/2020

Tuesday, January 14th 2020 –  VidCon Abu Dhabi has unveiled the first 12 Featured Creators who will populate the panels, fan meet & greets, gaming challenges, musical performances, and much more at Abu Dhabi National Exhibition Centre (ADNEC) from March 25 – 28, 2020.

Following the announcement that VidCon will be coming to the Middle East for the first time ever, VidCon Abu Dhabi, which is being organised in partnership with the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), has secured an exciting list of digital stars from around the world. These include creator and actor Alex Wassabi, sister act Rawan and Rayan, UN Youth Peace Ambassador and filmmaker Brent Rivera, dance celebrity Matt Steffanina, the #siblinggoals duo Ranz Kyle and Niana Guerrero, Naz the fastest growing creator in the region, pioneering beauty vlogger Michelle Dy, US social queen Lexi Rivera, US west coaster Ben Azelart, award-winning vlogger Wil Dasovich, and travel-seeker Iknani.

“This exciting host of talented and pioneering creators from different regions with diverse experiences will make the first ever VidCon Abu Dhabi unforgettable,” said Jim Louderback, General Manager at VidCon. “Our goal was to have our Community Track reflect the dynamic and innovative UAE online community and we couldn’t be happier with our first roster of creators. Each embraces the forward-thinking democratization of content and fandom that’s changing media worldwide – and we know they will thrill their existing and new Middle East fans!” he added.   

“The stature of the line-up of talent that has been announced for this pioneering event showcases perfectly the focus the Department of Culture and Tourism – Abu Dhabi and its partners have as we collectively look to position the UAE capital as a global leader, not only in the digital space, but also as a destination that delivers the very best in cutting edge events,” said Ali Hassan Al Shaiba, Acting Executive Director of Tourism and Marketing at DCT Abu Dhabi. “And with even more high impact creators yet to be revealed, the first ever VidCon to be held in the Middle East will definitely be unmissable for residents and visitors alike.” 

In addition to celebrating the world’s largest online video stars, attendees at VidCon Abu Dhabi will be treated to creative, practical, and informative content from the industry’s leading innovators on the Industry Track, along with practical tips, advice, and inspiration to help emerging online video stars make better videos, build their online audience, and drive revenue.

Ticket options are divided into three signature tracks for purchasers, with tailored programming suited to their specific interests:

  • Community Track: For the online video fans. A truly fan-first celebration of online video that features access to panels, Q&As, live performances, meet & greets, and much more, providing fans with a variety of ways to interact with their favourite creators and their content – as well as make new friends and discover new creators.
  • Creator Track: For the video creators themselves.  It’s a place where emerging creators can attend panels, talks, and workshops from top creators and industry experts that provide them with inspiration and ‘take home’ expertise about building their brand, growing their audience, producing high-quality video, and finding their voice.
  • Industry Track: For the industry executives, VidCon Abu Dhabi will offer unparalleled access to experts, leaders, and top creators. Attendees will learn how to build sustainable and profitable communities, best practices for using video to sell products and services, how to best work with influencers, and strategies that will chart the course for the future of online video and media.

VidCon also unveiled its first group of Industry Track speakers and sessions, with top international speakers including Goldie Chan, Cassie Roma, and Jeremy Vest, who will bring more than 40 insightful, practical, and informative sessions to the Track.  Some of the ground-breaking sessions include:

  • TikTok: Why it’s Blowing Up and How to Capitalize on it for your Brand
  • Going Global: How to Grow and Engage with YouTube’s Worldwide Audience
  • Building A Robust Creator Partnership Program: Lessons from Top Networks in MENA
  • Delivering ROI: Measuring the Impact of Influencer Campaigns

Tickets for VidCon Abu Dhabi are available at www.ticketmaster.ae.

Additional details on Featured Creators, new programming, speakers, activations and events will be announced over the coming weeks. Stay tuned to all the latest updates by visiting the official website https://vidconabudhabi.com/ or by following VidCon Abu Dhabi on Facebook, Instagram, Twitter, YouTube and Snapchat @vidconabudhabi.

Practical information on transportation and accommodation in Abu Dhabi is also available on the VidCon Abu Dhabi website.

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Press Contacts

Elissar Amhaz | +971 50 1442131 | Elissar@tohpr.com

 About Vidcon

VidCon is the world’s largest event for fans, creators, executives and brands who are passionate about online video and building diverse communities. Their flagship show, VidCon US, recently celebrated its 10th anniversary, welcoming 75,000 attendees and over 120 brand exhibitors. VidCon continued its global expansion in 2019, with the first-ever VidCon Asia Summit, and the announcements of VidCon Mexico and VidCon Abu Dhabi, coming in 2020. These new events add to its roster of international events in Australia and London. VidCon was founded by veteran YouTube creators John and Hank Green (Vlogbrothers) and was acquired by Viacom in 2018.

ViacomCBS Networks International

ViacomCBS Networks International, a unit of ViacomCBS Inc. (NASDAQ: VIAC), is comprised of many of the world’s most iconic consumer brands. Its portfolio includes Network 10, Channel 5, Telefe, Viacom 18, ViacomCBS International Studios, Nickelodeon, MTV, Comedy Central, BET, Paramount Network and Pluto TV among others. In addition to offering innovative streaming services and digital video products, ViacomCBS Networks International provides powerful capabilities in production, distribution and advertising solutions for partners on five continents and across more than 180 countries.

About the Department of Culture and Tourism – Abu Dhabi

The Department of Culture and Tourism conserves and promotes the heritage and culture of Abu Dhabi emirate and leverages them in the development of a world- Globally, sustainable destination of distinction, which enriches the lives of visitors and residents alike. The organization manages the emirate’s tourism sector and markets the destination internationally through a wide range of activities aimed at attracting visitors and investment. Its policies, plans and programs relate to the preservation of heritage and culture, including protecting archaeological and historical sites and to developing museums, including Zayed National Museum, Guggenheim Abu Dhabi, and the Louvre Abu Dhabi. DCT – Abu Dhabi supports intellectual and artistic activities and cultural events to nurture a rich cultural environment and honour the emirate’s heritage. A key role is to create synergy in the destination’s development through close co-ordination with its wide-ranging stakeholder base.